Stand Out in the Highly Competitive Pharmaceutical Market With Conexiant’s Marketing Solutions.

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The pharmaceutical industry is one of the largest in the world, alongside medical devices and healthcare services. In 2021, U.S. healthcare spending reached $4.1 trillion or $12,530 per person. However, with tough competition and complex regulations, marketing in the pharmaceutical industry has become progressively more essential to preserve the bottom line.

How does one stand out from the loud and highly competitive crowd in pharmaceutical marketing? Unique content and analytics-based marketing are good places to start.

Here Are 3 Ways Conexiant Will Help You Better Market to Busy Physicians:

1

Design Quality Digital Marketing for Your Target Audience

Conexiant makes creating your online health destination easy–our flexible platform allows us to build and update a branded content hub for your organization that aligns with your branding guidelines with minimal IT support.

The branded content hub focuses on delivering the best quality information to doctors while simultaneously generating measurable business results.

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2

Deliver Email Campaigns Like No Other

Our branded email campaigns will showcase your clinical innovation to our highly engaged physician audience.

Our MD-ID Plug-in features automated email marketing that provides unparalleled data insights, which allow you to target a physician audience with pinpoint accuracy.

Results double healthcare industry averages: Opens (8-10%) and click-throughs (14-16%). You can also upgrade your analytics for even more precise audience targeting with our Network Promo Add-On and Smart Add-On.

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3

Refine Your Marketing Strategies with Physician Insights

Conexiant's mDNA™ Reporting, powered by our proprietary MD-ID tracking technology, goes beyond traditional web analytics to show you the exact identities and digital behavior of HCPs engaging with your website.

Our new enhanced data system demonstrates tangible ROI from physician marketing initiatives by identifying leads for referrals and sales.

Launch Your Pharmaceutical Product Right.

With almost 30 years of experience and 18,000 total media productions, no other company can match our industry and healthcare media production and distribution experience, as well as deliver detailed insight on market and industry trends.

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